Don’t Bombard Your Visitor with Huge Information & Visual Complexity

With emerging trends, a website designer uses various website design techniques but obviously they have to stick with the client’s requirements. Several clients have shown an interest in clean but modern website designing. It means they don’t want visual complexity that is based on giving multiple columns on the single page.

Therefore, in web development, the designer should use white space to give breathing rooms and to give resting aids to visitors’ eyes. White space gives your website a perfect set of proportions and visual aid to visitors to read everything clearly. The avoidance of complex visual elements and usage of white space with a single column can make your website stand out.

Background Videos and Feature Videos can make your Website Attractive

Background Videos that play automatically when you open the page adds more to the modern website development services. Usage of such videos can always be helpful in all its ways because it tells the story about your services, making it easily understandable what your business offerings are.

Moreover, the videos have faster conversion than the images because we tend to understand and remember the things we see. Therefore, it is of utmost importance to share short videos of products your website is providing along with background videos. Several web designers have recommended videos as it’s helpful in convincing buyers about the value of a product.

Follow Card Design Layouts

Website development services often try out various layout styles that simple but attractive layouts. One of the trending layouts of the website is card design inspired by Pinterest. The card design has a picture on it with a short catchy description. In other words, this square shaped card gives information to visitors with a visual element.

Moreover, web development has achieved conciseness through this card design format. You can display multiple products side by side with chunks of the information below each product. However, the size and number of cards should be friendly with the smaller and larger screen.

Use Trendy Colors and Bold Fonts

Every year, the color of the year of websites changes from yellow, blue to green. To make an attractive website, website designers should use trendy colors. However, before relying on the psychology of colors, it’s essential to match it with the brand you’re offering.

The trending and popular fonts for websites are san-serif, serif, and vintage font. But, according to new website designing techniques, bold font is giving a more appealing look to a website. Also, the screen dominating text and easy to read font makes website text more readable.

Express through Digital Illustrations and Dynamic Scrolling

Most of the website development services have started using illustrations that make the website unique and appealing. The idea of illustration can be taken from the printed publications and other conventional art formats. Moreover, with the advancement of coding capability, illustrations can be presented far beyond the 2D designs.

The companies associated with web development are using 3D illustrations in designing attractive websites. These illustrations mostly include the use of gradient shading, digital cut-out styles, and 3D cursor interactions.

Use People’s Photos but Don’t Use Stock Photos

In website designing, of people’s faces cannot be neglected. Why so? Because we are designing a website for the people and no doubt these photos possess magnetic force. According to a case study by Basecamp, the photos of employees along with texts have raised the sales threefold. So, you need to put some employees’ pictures on your websites to make it look people-friendly.

However, the website development services should consider not using stock photos when it comes to team photos. As the visitors care about reality, so it is important to gain their trust by showing genuine stuff. Remember! Your website demands you to be you so show the real faces of your team.